The Confidence Clip — Why Lipstick (and Little Things) Matter

When my daughter was about four, we were in that awkward “growing out the fringe” phase. One morning, she came out of her room with the biggest smile on her face… and about twenty hair clips in her hair. Every size. Every colour. Nothing matched — and yet, she beamed with pride and confidence. That moment lives rent-free in my memory because it reminded me of how powerful small acts of self-expression can be. And honestly? That’s what lipstick is for so many of us.

Lipstick Isn’t Just Colour — It’s Confidence

There’s something about putting on lipstick that can shift your entire mood. It’s not about impressing anyone. It’s about saying, “I showed up for me today.” Whether it’s a bold red, a classic nude, a playful pink, or even just a swipe of gloss — it’s a tiny gesture with a big ripple effect. That’s what makes National Lipstick Day so worth celebrating. It’s not just about makeup. It’s about confidence. Personality. Expression. Power.

Just Like Buttons, Lipstick Tells a Story

My buttons business started with fabric, nostalgia, and a desire to make people smile. Each button was a tiny message: a name, a colour, a pop of personality on a lanyard, shirt, fridge or securing that messy bun in place. And funnily enough, lipstick does the same thing. It’s wearable joy. Whether you wear lipstick every day or save it for special moments, the colour you choose often speaks before you do.

Both my businesses — Buttons by Brooke and Brooke’s Beaute Box — share that same core: helping little girls or women feel more confident, more themselves, and more ready to take on the world.

A Nude Lip Can Be Just as Bold as Red

There’s no one “right” lipstick shade — just like there’s no one way to show up in the world. What matters is what makes you feel good.

Some days I wear a power pink. Other days it’s the overnight lip mask. Sometimes it’s just a gloss to keep the lips hydrated through tax season madness. But always, it’s an intentional act. A way of saying — I’m still here. I’m still me. And I deserve to feel good in my own skin.

Final Thoughts: Honour the Little Things

You don’t need a full face of makeup to be beautiful. You don’t need a perfect day to smile. And you don’t need a reason to wear lipstick — except that you want to.

So today, on National Lipstick Day, swipe on your favourite shade. Share your lip story. Or channel your inner four-year-old and wear something just because it makes you happy.

Because confidence isn’t about being flawless — it’s about being free to be yourself.